Starting an ecommerce business is equal parts thrilling and terrifying, isnt it? One day, youre sketching product ideas on napkins over coffee; the next, youre knee-deep in shipping labels, trying to figure out why order #47 never made it to Milwaukee.

Camille Newman has been there. As the founder of Body by Love, a size-inclusive wellness brand, Camille launched her line of luxurious, extra-large bath towels with a simple mission: to make every woman feel seen, celebrated, and comfortable in her own skin. What started as a passion project quickly gained traction. But growth came with its own set of headachesspecifically, getting those plush Turkish cotton towels into customers hands without losing sleep over shipping rates or inventory counts.

Sound familiar?

If youre running a successful eCommerce brand, or bootstrapping your first online store, youve probably hit the same wall. Thats where a third-party logistics partnera 3PLcomes in. But not all fulfillment centers are created equal. Just ask Camille.

In this story, were pulling back the curtain on how partnering with lite prepcenter helped Body by Love scale, simplify, and, honestly, breathe a little easier. If youre juggling growth and fulfillment challenges, wondering whether bringing in a 3PL is worth it, stick around. Camilles story might sound a lot like yours.

Meet Body by Love: A Brand That Wraps Self-Care Around Every Body

Camille Newmans journey to launch Body by Love wasnt just about selling productsit was about rewriting an experience that so many women, herself included, had endured for far too long.

You know that feeling when something as simple as finding clothes that fit turns into a task you rather just avoid? Its what pushed her to rethink how productswhether clothes, towels, or anything tied to wellnessare designed, who theyre for, and why so many women were being left out of the conversation.

Fast forward a few years, and Camille had already built Pop Up Plus, a mobile plus-size fashion business that catered to curvy women craving style and representation. But as the market shifted and competition grew, Camille realized her mission wasnt just about fashion anymore. It was about creating comfortthe kind you wrap yourself in after a long day, the kind that says, This is made for me.

And so, Body by Love was born. A brand focused on wellness, size inclusivity, and intentional design. The cornerstone? Extra-large, 100% Turkish cotton bath towels that dont leave you tugging or twisting to get dry. Theyre soft, theyre plush, and they actually fit. Simple concept, right? But try finding that on a store shelf.

For Camille, it wasnt just about selling a towel. It was about creating a spaceonline and offwhere women of all sizes feel seen, celebrated, and worthy of high-quality self-care. From handmade luxury candles to shimmer body oils, Body by Love is slowly expanding into a full suite of products that turn an everyday bath into something a little more special.

And the people buying them? Women whove waited way too long to be part of the wellness conversation.

The Growing Pains: When Doing It All Starts Holding You Back

If youve ever packed an order at midnightprinting labels, taping boxes, hoping you didnt mess up the addressyou get it. Running a start-up means wearing every hat, even the ones you never wanted to own. Camille Newman knows that hustle all too well.

At first, Body by Love was handling fulfillment in-house. And for a while, it worked. Orders came in, towels went out. Simple. But as demand grew, so did the complexity. Suddenly, Camille wasnt just running a brand. She was managing inventory in a cramped space, chasing down shipping options that didnt cost a fortune, and fielding customer emails asking, Wheres my order?

It wasnt just stressfulit was unsustainable.

Heres what Camille was up against:

• Limited space to store her growing inventory (and Turkish cotton towels take up a lot of room).
• Manual order processing that left too much room for human error.
• Shipping rates that jumped all over the place because she couldnt tap into bulk discounts.
• No easy way to provide real-time tracking to customers or handle returns smoothly.

And lets be honesthandling returns is no ones favorite part of running a business. But without a streamlined process, it became a customer service headache that drained time and energy.

The irony? Camille started Body by Love to bring comfort and ease to her customers. But behind the scenes, fulfillment was anything but easy.

If youve ever hit that point where your business growth starts to feel like quicksandeach new order sinking you deeper into logistics chaosyou know exactly how Camille felt.

Thats when she realized something had to change.

Finding the Right 3PL Partner: We Prioritized Finding a Reliable Partner

When youre a start-up or launching a growing ecommerce brand, theres a moment when the excitement of growth starts to blur with the stress of managing it all. For Camille Newman, founder of Body by Love, that moment came when she realized fulfillment was becoming one big, complicated juggling act.

We prioritized finding a reliable partner that could simplify the complexity of fulfilling our orders,

Camille had already heard numerous horror stories from other founders about fulfillment centers, and she wasnt about to become the next cautionary tale. She knew she had to be careful. We prioritized finding a reliable partner that could simplify the complexity of fulfilling our orders, she said. And she wasnt just looking for someone to box up towels and slap on a labelshe needed a fulfillment partner who actually understood what its like to be a small business trying to scale.

Her goals were clear:

• Improve shipping, because fast delivery isnt a luxury anymoreits expected.
• Maintain accurate inventory management, so thered be no more surprises (the bad kind, anyway).
• Find a partner with proven experience supporting small businesses and startups. Because lets face it, what works for the big guys doesnt always work for a start-up bootstrapping their way to the top.

And at the heart of it? Confidence. Camille wanted to be able to spend more time and energy growing the Body by Love brand instead of worrying about logistics.

Thats what led her to lite prepcenter. With no set-up fees, no long-term contracts, and no minimum order requirements, Lite PrepCenter wasnt just offering flexibilitythey were offering peace of mind. And when Camille saw their track record of working with growing brands like hers, it clicked.

She found what she was looking for: a fulfillment partner that would handle the heavy lifting, so she could focus on what she lovedbuilding a brand that made women feel seen, celebrated, and cared for.

How lite prepcenter Helped Body by Love GrowAnd Gave Camille Her Time Back

You know that feeling when you can finally breathe again? Thats what Camille Newman experienced once Body by Love partnered with lite prepcenter.

Before, she was juggling spreadsheets, packing orders, and handling customer emails about delayed shipmentsall while trying to grow her brand. But after bringing Lite PrepCenter on board, things changed. Fast.

Working with Lite PrepCenter has helped us streamline our operations, Camille says. How? By integrating directly with Shopify, orders flow automatically to the warehouse teamno more manual entry, no more late-night double-checking. But heres the best part, in Camilles words:

We’ve been able to ‘set it and forget it,’ freeing up valuable time and resources.

And what did that free time buy her? Space to focus on scaling Body by Lovedreaming up new product lines, connecting with her community, and building the kind of brand she envisioned from the start.

But fulfillment isnt just about shipping out boxes on time. Its about the customer experience on the other end. lite prepcenter doesnt just send tracking numbers; they directly communicate fulfillment details to our customers and manage our returns, Camille explains. Thats a huge deal. When youre trying to establish trust with a customer, every step of the process counts.

And it worked. Since partnering with Lite PrepCenter, Camille has seen a significant reduction in shipping timesorders now typically ship within 2448 hours. Thats not just good for business; its great for customer satisfaction. Shes also noticed a reduction in fulfillment errors, increasing accuracy and customer trust. That kind of consistency builds loyalty.

One of the biggest game-changers? The people behind the scenes. Camille calls out Linda, who connected us with an international broker to smoothly import our products, and Sara, our dedicated sales representative, who consistently addresses and resolves any concerns promptly.

In Camilles words, Their personalized attention and expertise have made a significant difference in our fulfillment experience.

And for a founder balancing big dreams with real-world logistics? That kind of support isnt just helpfulits everything.

The Results: Faster Shipping, Fewer Errors, and More Room to Grow

So, what happens when you stop sweating the small stufflike shipping delays, inventory headaches, and return logisticsand start focusing on the big picture? For Camille Newman and Body by Love, its been a game-changer.

Since teaming up with lite prepcenter, Camille reports notable improvements, and shes not just throwing around buzzwords. These are the kind of results every start-up founder hopes for:

• Shipping times? Cut dramatically. Orders now typically ship within 2448 hours, Camille shares. Thats a huge improvement from the early days when manual processing slowed everything down. For customers, faster shipping means happier unboxing momentsand more five-star reviews.

   

• Fewer fulfillment errors. Camilles team has seen a noticeable reduction in fulfillment errors, increasing accuracy and customer trust. And if youve ever had to send out an awkward Oops, our bad email to a customer, you know how valuable error-free orders can be.
• More time to focus on growth. By handing off the fulfillment piece, Camille got back what founders value most: time and energy. Instead of worrying about logistics, shes now planning new products and future expansions.

And speaking of expansion? While Body by Love is currently focused on their core offeringsthose luxurious, extra-large Turkish cotton bath towelstheyve got their eyes on something bigger. Camille says, Our intention is to expand to international markets. With Lite PrepCenter managing our logistics, we would be able to confidently explore and expand.

That confidence comes from knowing the back end of the business is running smoothly. And when youre scaling a brand, confidence isnt optionalits essential.

Looking Ahead: Growing the Brand, Expanding the Vision (With a Little Help from lite prepcenter)

Camille Newman isnt the kind of founder whos content with good enough. Shes got a visionand its a big one.

Body by Love is already known for its luxurious, extra-large bath towels. But Camilles not stopping there. Our future business goals include expanding our product line to include extended-size bathrobes, bath wraps, beach towels, and other bath products, she says. Its all part of her mission to make self-care accessible and inclusive for every bodyno exceptions.

But growing a product line is one thing. Scaling a brand across borders? Thats a whole different beast. Camille has plans to increase our presence in international markets, and she knows the key to pulling that off is logistics she can trust.

Thats where lite prepcenter stays in the picture. We see Lite PrepCenter playing a crucial role by providing reliable logistics support, efficient inventory management, and flexible scaling solutions, Camille explains. Whether its keeping warehouse shelves organized or ensuring international orders flow without a hitch, Camilles confident that Lite PrepCenter has her back.

We see Lite PrepCenter playing a crucial role by providing reliable logistics support, efficient inventory management, and flexible scaling solutions,

And when youre thinking about growthreal, sustainable growthyou need that kind of support. Its what lets founders focus on building the brand, not babysitting operations.

As Camille puts it, Their continued excellence in service will empower us to focus on market expansion confidently.

Thats what happens when youve got the right 3PL partner: youre free to dream a little bigger.

Why Growing eCommerce Brands Choose lite prepcenter (And Why Camille Recommends Them Without Hesitation)

If youre running an eCommerce brand, you already know how hard it can be to juggle it all. Product development, marketing, customer serviceon a good day, its a balancing act. But then the orders start ramping up, and suddenly fulfillment turns into a full-time job you didnt exactly sign up for.

Thats the crossroads where Camille Newman found herself. And if you ask her whether teaming up with lite prepcenter made a difference? Theres zero hesitation.

Absolutely! We highly recommend Lite PrepCenter to other eCommerce brands, especially small businesses and startups, Camille says. Shes quick to highlight something many founders dont realize until theyre in the thick of it: Their personalized support is one of the biggest factorsfrom the stories I have heard, one-on-one assistance is not the norm with other fulfillment companies.

That kind of support matters. When youve got questions about an order or need help navigating international shipping, having someone you can reach out tosomeone who knows your businessmakes all the difference. For Camille, it was people like Linda and Sara, who she says consistently address and resolve any concerns promptly.

But its not just about having a friendly point of contact. Its about peace of mind. Lite PrepCenter has consistent, reliable operations providing peace of mind and allowing entrepreneurs to concentrate on growth, Camille explains.

And thats what its really about, isnt it? Having the space and energy to focus on building your brand, creating new products, and connecting with your customerswithout worrying about whether packages are getting out the door on time.

For Camille and Body by Love, partnering with lite prepcenter was a game-changer. And if youre growing your eCommerce brand and feeling the pressure of handling fulfillment on your own? It might be the game-changer youre looking for, too.

Want to Spend Less Time Packing Orders and More Time Growing Your Brand?

You shouldnt have to choose between scaling your business and managing logistics. With lite prepcenter, you can do both. No minimum order requirements. No long-term contracts. Just a reliable team that gets itand gets you.

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